Who runs Dot London?
Dot London Domains Limited
Dot London Domains Limited (DLDL) operates the Dot London domain name. DLDL is a wholly-owned subsidiary of London & Partners, the Mayor of London’s official promotional company for the city. DLDL is completely self-funded and gives profits directly back to London & Partners, enabling the parent company to undertake even more activities that contribute to jobs, growth and investment in the city.
MMX (formerly Minds + Machines Limited) is the registry partner for Dot London. MMX is the owner and operator of a world class portfolio of top-level domain assets (gTLDs). As a sales and marketing-led registry business, we are focused on commercializing our portfolio in partnership with our expanding global network of distribution partners. The MMX portfolio is currently focused around geographic domains (e.g. .london, .boston, .miami, .bayern), professional occupations (e.g. .law, .abogado, and .dds), consumer interests (e.g. .fashion, .wedding, .vip), lifestyle (e.g. .fit, .surf, .yoga), outdoor activities (e.g..fishing, .garden, .horse) and generic names such as .work and .casa. As a business, we work through our expanding international network of registrars and distribution partners to bring the benefits of affinity based domain addresses to B2B and consumer audiences.
London & Partners is the Mayor of London’s official promotional agency. Its purpose is to support the Mayor’s priorities by promoting London internationally, as the best city in the world in which to invest, work, study and visit. We do this by devising creative ways to promote London and to amplify the Mayor’s messages, priorities and campaigns to international audiences. Its mission is to tell London’s story brilliantly to an international audience.
London & Partners is a not-for-profit public private partnership, funded by the Mayor of London and our network of commercial partners.